The rise of Camille Kostek from an unknown former Patriots cheerleader, to the supposed girlfriend of Rob Gronkowski, to being a product model for BENRUS has happened in like 24 hours. It’s one of the fastest climbs to the top of the Internet food chains since Katherine Webb went from Miss Alabama to Brent Musburger’s mouth during the national championship game.
BENRUS has to be thrilled with its hiring of Kostek. They had an email in the BC inbox over the weekend announcing that this week they would be naming Camille their official brand ambassador. Home…run.
I’m even going to run some of the press release because of the impeccable timing from the BENRUS camp.
Kostek appears in its upcoming advertising campaign and additionally will be the brands voice through affiliate marketing and social media. Kostek said, “To be the brand ambassador for such an honored American company is a humbling experience. The BENRUS story is America’s story – history that is being written everyday by a new generation. I can’t wait to share those stories with you. My BENRUS story is also about how proud I am as a Connecticut native, that the company, in its heyday, had a major facility in Waterbury.”
BENRUS, originally a watch company founded by three brothers from 1921 to 1977, was recognized for decades as legendary timepieces proudly worn by the U.S. military from World War II through Vietnam. Chairman and CEO, Giovanni Feroce, also a retired U.S. Army field grade officer, has made it his mission to re-launch this iconic brand into a full-fledged lifestyle company.
Looks like Gronk hit a home run here.
Gronk recently told Jim Rome that his perfect woman is someone who “cleans, cooks, makes big cash, stays at home, lets me do whatever I want.” I’m sure Camille knows how to make reservations at great restaurants, she has this developing modeling career that will lead to bigger things, seems to like sticking around the Boston area and doesn’t seem to interfere with Gronk’s partying.
I’m not saying it’s time to marry this one. I’m just saying that Gronk might want to add her to the list of possible wives. You put 10-12 names on that list and have a Wife Material Combine — like 10 years from now when he’s ready to settle down.