A few months ago, I almost threw down an investment on GoPro stock. They had just gone public and I heard good things from coworkers familiar with the brand. Ultimately, I didn’t invest and, of course, their stock skyrocketed from like $30 a share to an absurd $80. However, since then the stock has tanked back down to its initial range and is apparently still plummeting.
But it looks like their founders have found the solution to their problems by teaming up with the Internet’s favorite pole vaulter, Allison Stokke. Nothing like sucking investors back in with a hot girl talking about the puzzle that is pole vaulting. Genius.
If she lands a spot in the 2016 Olympics you can bet we’ll see way more of these. Who knows, maybe GoPro will go next level with the idea and team Allison with Carly Schmidt.
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[allisonstokke- IG]