UFC 264 Reportedly Draws 1.8 Million PPV Buys; Second-Best Selling Card Ever

Fortaleza, Ceará, Brazil, march 11, 2017. UFC Fight Night: Belfort vs. Gastelum. Camila Oliveira Octagon girl.


Win or lose, Conor McGregor is the biggest draw in mixed martial arts.

The former two-division champion has won only one fight in the past five years and has gone just 3-4 since claiming UFC gold when he beat Jose Aldo for the featherweight championship in 2016.

Despite all of that, McGregor continues to captivate the audience as evidenced by the pay-per-view numbers from last weekend’s UFC 264 event in Las Vegas.

According to a report from John Ourand of the Sports Business Journal, UFC 264 was an overwhelming success with 1.8 million pay-per-view buys. 1.3 million buys were in the United States, while 500,000 were sold internationally.

The 1.8 million buys would make UFC 264 the second-best-selling PPV in UFC history, behind McGregor’s fight against Khabib Nurmagomedov at UFC 229 in October 2018 which sold a record 2.4 million buys.

To add to the numbers, the preliminary card on ESPN was watched by 1.6 million viewers, which made it the most-viewed Saturday program on ESPN.

UFC 264 Medical Suspensions: O’Malley Among 5 Facing 6 Month Bans
UFC 264 Medical Suspensions: O’Malley Among 5 Facing 6 Month Bans
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