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NBC is calling on a famous face to boost its primetime ratings for the 2024 Olympics in Paris.
This week, the network unveiled some news regarding its coverage for the upcoming Summer Games with none other than Snoop Dogg set to bring some flair to the primetime slot.
The press release states “Snoop will speak with NBC Olympics host Mike Tirico and provide the large primetime U.S. audience with his unique take on what’s happening in Paris. He’ll explore the city’s iconic landmarks, attend Olympic competitions and events, and visit with the athletes, their friends, and families.”
If you recall, Snoop previously appeared on coverage for the Tokyo Olympics to recap highlights from the Games alongside Kevin Hart. That segment went viral and now viewers will get to see even more of Snoop when he enters the studio this summer.
“I grew up watching the Olympics and am thrilled to see the incredible athletes bring their A-game to Paris. It’s a celebration of skill, dedication, and the pursuit of greatness,” Snoop Dogg said in a statement.
“We’re going to have some amazing competitions and, of course, I will be bringing that Snoop style to the mix. It’s going to be the most epic Olympics ever, so stay tuned, and keep it locked. Let’s elevate, celebrate, and make these games unforgettable, smoke the competition, and may the best shine like gold. Peace and Olympic LOVE, ya dig?”
Snoop will report live from Paris for the Olympic Primetime Show beginning July 26, 2024, on NBC and Peacock.
“Snoop is already an Olympic gold medal commentator, generating tens of millions of views for his highlights commentary on Peacock of the dressage competition during the Tokyo Olympics,” said Molly Solomon, Executive Producer and President, NBC Olympics Production.
“That performance alone has earned Snoop a job as our Special Correspondent in Paris. We don’t know what the heck is going to happen every day, but we know he will add his unique perspective to our re-imagined Olympic primetime show.”
The 2024 Summer Olympics are set to take place from July 26 to August 11.
