By now, you’re aware that “Arrested Development,” the long-pined for sitcom that aired on Fox from 2003 to 2006, will resume with Season Four on Netflix on May 28. If you’ve never watched the show, then you don’t care; if you did, you’re stoked for its return.
Because of the show’s cult status with fans, it hasn’t needed to do much marketing to raise awareness around the Netflix releases. It is, however, reaching out to fans by giving away free frozen bananas from a Bluth’s Frozen Banana stand, which is rotating locations in New York City this week. On Wednesday, Bluth’s Frozen Banana stand stopped outside Gate 4 at Yankee Stadium in the Bronx prior to the Yanks-Mariners’ game.