Get ready to start seeing Maria Sharapova Porsche commercials during tennis tournaments. The Russian world #2 has signed a three-year deal with Porsche to be the company’s first female global endorser.
Porsche is smitten.
“This says a lot about her longevity and her brand power,” said her agent, Max Eisenbud. “To have a company like Porsche that is so high-end and so meticulous to allow her to stand next to their car says a lot.”
As is Sharapova.
According to the Wall Street Journal, Sharapova knows the brand and this isn’t just another pretty face rubbing up against a $100k sports car.
Last year she won the Porsche Tennis Grand Prix in Stuttgart, Germany, and a Porsche 911 Carrera S Cabriolet was among her prizes.